Cases

Comprehensive brand development for the CITYZEN multi-apartment complex for MR GROUP. Naming, positioning development, creative campaign for sales launch, design of brand carriers.

Brand development for a residential project in Limassol for the Cypriot developer Amby. The positioning is built around the idea of a harmonious environment for personal and family growth, combining the comfort of Mediterranean living with opportunities for education, well-being, and self-development.

We developed a strategic and visual foundation for Upside Ostankino — defining its positioning, shaping a distinct identity, and translating the concept into a cohesive brand system across key touchpoints. The result is a flexible yet recognizable framework that supports the project’s growth and communicates its value at every stage.

Comprehensive branding for the new industrial developer AFI Prom (a subsidiary of AFI Development), including naming, corporate identity, and a corporate website. The resulting site highlights the company’s advantages in the industrial development market and provides user-friendly access to project and service information.

Comprehensive brand and website update for the conceptual developer COLDY. Development of a brand platform, portfolio architecture, and sub-brands, and shaped the brand legend. Updated the corporate identity while retaining the existing logo and created key brand layouts, including an image brochure and a website that reflect the company’s renewed positioning.